emetrece
 
 

 

Emetrece Productions was founded as an audio-visual hip-hop production company in 2003. The name Emetrece originated many years earlier in 1991 as a nom d' plume for anonymous publications by Melisa Riviere, written out as M13, reminiscent of a weapon title. Melisa's name containing 13 letters and with the initials MR could be scripted in such a way to appear as an M13. After substantial trafficking of M13 authorship, the name was altered to Emetrece so as to identify with Melisa’s Latina origin and target the Latin community. The word strategically includes 4 letters ‘E,’ each of which relates to an element of hip-hop – DJ, graffiti art, break dance, and lyricism/rap. Emetrece Productions offers a unique fifth element of audio-visual historical documentation represented by film in the fifth circle of the logo.

Today Emetrece Productions is a professional Latin hip-hop audio-visual production company offering (1) high school through university educational curriculum & lectures; (2) audio-visual publishing; (3) documentary & music video direction/production; and (4) International administration for rap groups Los Aldeanos & Doble Filo.

The mission of Emetrece Productions is to bridge education with entertainment, using hip-hop as a tool for reflection on social, political, racial, gendered and class divisions, in order to further unity amongst diverse communities.

Past, present and future projects under Emetrece Productions include Callejón de la Salsa, Ritmos Unidos: An Afro-Latin Tribute to MLK Day, Son Dos Alas - Anónimo Consejo feat. Tego Calderón, Guasábara - SieteNueve feat. Magia, Sin Permiso - Los Aldeanos & Intifada, Maria Isa: "M.I. Split Personalities," Anthropology of Hip-Hop and much more.

In 2009 Emetrece Productions welcomes on board Los Aldeanos (26 Musas / Real 70) and Doble Filo from La Habana, Cuba. Doble Filo comes to Emetrece Productions with a 15 year repertoire and reputation. They join us to make the team stronger and more vibrant, and we join them to promote and tour their debut album “Despierta.” Yrak, the first of Cuban emcees along side EdgarO ‘El Productor en Jefe’ bring to Emetrece Productions a newfound pillar of musical genius. Los Aldeanos, founded in 2003, are today recognized as one of the most popular, yet most controversial rap groups from the island. Merging communities of unlimited boundaries with charged lyrical script, rhythm, rhyme and flow, Los Aldeanos are the pioneers of a new style that challenges Latin hip-hop worldwide. Together Los Aldeanos & Doble Filo bring to Emetrece Productions a diverse spectrum of what contemporary Cuban hip-hop is revolutionizing, lyrically as well as musically.

In 2006 emcee, singer and songwriter Maria Isa joined Emetrece Productions to produce and promote her music both in the Twin Cities and throughout the Caribbean. Maria's participation through 2008, when she independently founded SotaRico, was instrumental in the expansion of Emetrece Productions from an 'edutainment' audio-visual production company to currently functioning as an independent music label.

Emetrece Productions expands its Twin Cities’ repertoire welcoming Autumn Compton in the production of her debut album for 2010. Currently under the working title: Above the Noise, Ms. Straight Autumn Compton, will take you on a new found journey alongside gangstas, starlets, shamans, poets, hustlas and rumpshakers to blow your mind in the circus that is to manifest….above the noise in 2010

And me? I am still completing the 'Notorius Ph.D.' titled "Son Dos Alas" and up to the usual trouble, jumping between tropical islands and arctic tundras….making hip-hop the weapon of choice for young rebels everywhere….

Melisa Riviere
CEO, Emetrece Productions

y mi cuba donde estas?

 

As seen on CNN International

cnn logo

"How hip hop gives Cubans a voice"
By Mark Tutton for CNN


speed13

EMETRECE PRODUCTIONS
SPEED LIMIT 13l

los aldeanos making of la naranja se pico video

The exclusive international on-line release of the music video for “La Naranja se Picó” by Cuban rap duo Los Aldeanos http://www.emetreceproductions.com/ElB_La_Naranja_se_Pico.htm

m.riviere
M. RIVIERE
President // Producer
mriviere@emetreceproductions.com

gitana mc

GITANA MC: "Matando Las Gatas"

In Loving Memory of Emetrece Productions founding member
Gitana Ye'Midjah also known as GITANA MC

November 1, 1995 - August 14, 2007